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"HAIDA" Brand Won the Top Ten International Brands in Chengdu
- Categories:Company news
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- Time of issue:2019-04-29
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(Summary description)The long-standing Ba-shu culture has given birth to a unique and rich Chengdu specialty. Recently, the Chengdu government has explored and supported outstanding local brands.
"HAIDA" Brand Won the Top Ten International Brands in Chengdu
(Summary description)The long-standing Ba-shu culture has given birth to a unique and rich Chengdu specialty. Recently, the Chengdu government has explored and supported outstanding local brands.
- Categories:Company news
- Author:
- Origin:
- Time of issue:2019-04-29 17:21
- Views:
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The long-standing Ba-shu culture has given birth to a unique and rich Chengdu specialty. Recently, the Chengdu government has explored and supported outstanding local brands. Led by the Chengdu Municipal Commission of Commerce and the Chengdu Municipal Finance Bureau, the "Chengdu Made·International Brand" evaluation work was carried out, the top ten international brand enterprises in the city were selected, and the selection of qualified enterprises will be given 500,000 yuan of brand construction fee support.
After fierce competition, the expert group comprehensively reviewed the economic indicators, R&D innovation capabilities, management systems, market sales and consumer perceptions of various enterprises, and finally ten outstanding players such as HAIDA stood out. These ten brands are leading enterprises from different industries such as automobile, tire, pharmaceutical, machinery, clothing, communication, engineering, new materials, etc., which are the main force of Chengdu's economy and development.
Formerly known as Sichuan Rubber Factory, Haida Group was founded in 1970 and is the 59 fixed-point tire manufacturer of the former Ministry of Chemical Industry. After nearly 40 years of precipitation, the Haida Group has grown into the only large-scale tire enterprise in Sichuan Province that integrates R&D, production and sales. The Haida brand has become a well-known brand in the Southwest. The company's leading products include all-steel commercial radial tires, semi-steel passenger radial tires and oblique commercial tires. There are more than 1200 brand specifications in 25 series, covering all mainstream models of commercial and passenger vehicles such as car and SUV. High quality and stable, widely used in China Chang'an, GM Wuling, Huachen Xinyuan, Dongfeng Xiaokang, Sichuan Hyundai, Sichuan Nanjun and other more than 30 car host manufacturers, the brand has been recognized by international and domestic customers.
The Haida brand won the top ten international brands in Chengdu, representing the community's high recognition of Haida Group's technology research and development, product quality, production capacity, quality control and other aspects! In the future, Haida Group will not forget the initial heart, keep in mind the mission, and move forward, adhere to the core values of "customer first, pursuit of excellence, people-oriented, long-term interests". We are committed to providing consumers with more quality products and making greater contributions to the Chengdu economy.
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Haida group adheres to the core values of "customer first, pursuit of excellence, people-oriented and long-term interests", establishes the enterprise concept of "market is the foundation, development is the key, innovation is the soul" and the enterprise spirit of "loyalty to Haida, never say die", and the development strategy of "developing tire industry chain, improving core competitiveness and building Haida century industry".
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